design+strategies

Daniela Maurer

Research Fellow at Politecnico di Milano – Design Department and Adjunct Professor at the School of Design. She is also a free Lance Product Designer and Design Researcher. Her research and design practices deal with the strategic role of design in fostering innovation in various types of organizations and companies. In particular, she has been focusing her capabilities on Metadesign, Scenario building, and product-system design. Her professional experience and her attitude toward practical teaching allowed her to organize and manage professional workshops with students and company employees (among others, ABB, Kuka Home China, Mitsubishi, Panasonic, and Steelcase). She held lectures in various international schools and participated in conferences and webinars at academic and professional levels.

daniela's projects

Define the characteristics and parameters of an e-learning course for workers in the furniture sector in Italy

WLSE is a project that adopts design culture to rethink people's working routines

Design capability building in the company through a learning by doing process

Redefining the meaning of the house in the future, identifying related scenarios and concepts.

Envisioning the meaning of comfortable living at home in Europe, identifying related scenarios and product concepts.

Training activities to promote design culture in an upholstered Chinese company