design+strategies

Daniela Maurer

Senior Researcher at Politecnico di Milano – Design Department and Adjunct Professor at the School of Design. She is also a free Lance Product Designer and Design Researcher. Her research and design practices deal with the strategic role of design in fostering innovation in various types of organizations and companies. In particular, she has been focusing her capabilities on Metadesign, Scenario building, and product-system design. Her professional experience and her attitude toward practical teaching allowed her to organize and manage professional workshops with students and company employees (among others, ABB, Kuka Home China, Mitsubishi, Panasonic, and Steelcase). She held lectures in various international schools and participated in conferences and webinars at academic and professional levels.

daniela's projects

Qualitative benchmarking for the furniture industries

Research and curatorial project for the selection of patents to be exhibited in a show that celebrates Italy's technological research and innovation.

The project focuses on the systemic transition of the furniture industry towards a circular economy through the implementation of innovative business models, material design strategies, and the Digital Product Passport.

Strategic Design activity to define the characteristics of the new Sobha’s design centre and to understand its feasibility.

Explorative research to understand the impact of Ai in the manufacturing sector

Define the characteristics and parameters of an e-learning course for workers in the furniture sector in Italy