CREA, a project financed by Horizon2020, wants to bring together startuppers and investors in the realisation and development of new innovative ideas in the field of creativity and ICT. To succeed in this, the project wants to set up a European Network of Summer Academies that aim at the development of new business ideas, and in the creation of a Business Ideas Contest at the end of which the young innovators will meet investors and business angels who will evaluate their ideas and eventually finance it.
• Cross-Fertilization
• Strategic Design
• Design Thinking
• Service Design
• Envisioning
The main objective of the project is to create a European Model of Summer Academies with a strong focus on ICT and Creativity as competitive leverages for the birth of new innovative business start-ups. The goal is therefore to make youngsters and students aware of these topics and to encourage the development of new business ideas by promoting cross-fertilization between ICT, Business and Creativity.
The focus of activities revolves around the Summer Academy. Students receive insights needed to become entrepreneurs and found a start-up, while applying what they learn and proposing a business idea. A jury selects the best ideas from the six national Summer Academies for the next step. The selected groups develop their ideas through mentoring and prototyping, at the end of which they have the opportunity to make a pitch in front of investors and business angels during a final event. During this event, the winners will have the opportunity to introduce their ideas to incubators across Europe.
